introduction video

Upwork Introduction Video: Tips that Work

October 25, 20245 min read

When making an Upwork introduction video one may have a lot of questions starting from the technical steps to the supposed content included in it. First of all, let’s understand why you may need an introduction video and then discover the secret to a powerful video that brings more clients and helps you win more jobs. 

So, the main goal of having an intro video in your profile is meant to introduce yourself, your services and grab more attention on the marketplace. An intro video helps to engage more clients in your freelancing work-style. 

Freelancers who have intro videos on their profiles have more chances to get hired. If you are thinking of making an intro video for your Upwork profile, then this blog post will surely be helpful for you. 

intro video

Common Mistakes to Avoid

There are some common mistakes that ruin your profile and further career on upwork. And yes, they are directly associated with an introduction video. Try to avoid these mistakes if you truly want to have a strong profile. 

Unstructured Video

It’s not recommended to make a short and quick video that just describes who you are. Any activity inside the platform should be well-planned and organized starting from the creation of your profile to the  intro video and your work hours to your everyday schedule. You need to be serious and determined towards what you do. 

An unstructured video that doesn't have a target audience and special message won’t help you stand out. You must have a plan, a script and an overview of what you are going to talk about in your video. Below, we’ll share more tips on how to make a powerful video. 

Low Quality

Now, let’s talk about another common mistake that doesn't allow your video to look good. Yes, it’s quality. It’s better not to make a video than have something low-quality. If you are unable to make a high-quality video yourself, you may ask a professional to help you. 

Maybe you are unaware of tools that help to create a good video with flawless editing. There are experts who know how to emphasize all that’s important in your video message. If you still want to make it yourself, then make sure the final result is enjoyable for the viewer so that you could keep the client into your profile. 

Unnecessary Info

Avoid talking about something that may distract your viewer from their main goal. Remember that your task is to make the client take action and hire you. Thus, focus on the services you provide and your skills that can help your clients in their business projects. 

intro video

How to Make a Powerful Intro Video

Below you’ll find some tips on how to make a powerful and eye-catching introduction video. Keep your eyes on the quality, speech and some other details that can provide the desired result. 

Tip #1: Write a Script for Your Video

As mentioned above, your first task is to have everything planned beforehand. So, write a script for your video. Prepare your speech, read it several times aloud, then record it once to see how it sounds. After this you can proceed with the final shot. 

Tip #2: Use High-Quality Tools

The most important factor in the introduction video is the tools you use to make it. It’s recommended to use a high-quality camera, good lighting, a noiseless environment with a simple background. This is all you need to have a high-quality video. 

Then make sure you talk clearly using simple language and word combinations. Avoid complex sentences and too much info about yourself.

It'll be better if you could add subtitles, visually attractive illustrations, and a frame for your shot. Look for modern solutions and eye-catching ways to represent your services and skills. If you are a video editor, then your video must be a proof of your skills. So, tidiness and professionalism must be your priority when making the video. 

Tip #3: Talk about Your Strongest Skills 

Your profile shows a lot about yourself: your photo, education, work experience, skill set and service. If your video contains exactly the same info, it’ll be dull for the viewer because they have already taken a quick look at your profile and they have already seen what you offer. 

So, instead of introducing your education and experience, you’d better represent what you can do for certain projects and tasks to help your clients move on. Make them think that you’ll save them time and effort in many tasks. Try to be persuasive in your speech. 

You may also watch some good video introductions to have a background on how people succeed with intro videos on upwork. This will bring you closer to your aim. Here is one for you to watch before making yours.

Tip #4: Use a Friendly Tone

Use a friendly tone in your speech. Your speech should be interesting and engaging so that you make sure the viewer won’t leave your profile before watching the video till the end. Try to make it neither too long nor too short. 3-4 minutes are enough to represent all you can offer. 

All the other things that you find necessary to showcase, you can do with your profile, portfolio and project catalogs. 

Final Words

Now, as you are one step closer to making a strong Upwork introduction video, we wish you good luck and many more job offers!

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